问HN:提供一次性付款是个愚蠢的做法吗?
一次性支付离线版本的费用。
我经营着一个低成本的SaaS,年收入约为50万美元。客户流失率相当低,用户的生命周期价值(LTV)大约为每个用户250美元。
如果我们提供一个与LTV相等的离线版应用程序的一次性购买选项,这样做会不会显得很愚蠢?
实际上,我的应用程序是以本地优先的方式构建的;它在离线状态下运行得很好。我的商业模式是SaaS,因为这样比较简单,并且我们确实有一些仅在线的功能,但我在想,是否采用双重模式能带来更多的收益?许多用户给我们发邮件询问是否可以提供一次性离线选项。
双重模式是否可行?即SaaS用于应用程序和在线功能,同时提供一次性支付选项以供离线使用和一年的更新服务?
有什么想法吗?
查看原文
A one-time payment for an offline version.<p>I operate a low-cost SaaS that does about $500,000 a year. Churn is quite low, and LTV is about $250 per user.<p>Would it be totally stupid to offer a one-time purchase equal to LTV for an offline-only version of our application?<p>I’ve actually built my application local-first; it works offline just fine. My business model is SaaS because it’s easy and we do have online-only features, but I wonder if a dual model would get more money on the table? Many users have emailed us asking for a one-time, offline option.<p>Does a dual model work? SaaS for app + online features, and a one-time payment option for offline usage and one year of updates?<p>Thoughts?