HackerNews中文版

我在90年代的印度长大。有一个人改变了我们消费音乐的方式：T-Series的古尔尚·库马尔。在其他人以60-70卢比的价格出售印度电影磁带时，他以25卢比的价格出售。这打击了盗版，建立了粉丝基础，使他的公司成为巨头。为什么？因为可负担性胜过执法。快进到2024年。我是一名在喀拉拉邦的教师，拥有28年的经验。我教授所得税和会计，收入为每小时250卢比（约合3美元）。让我们来看看数字： Adobe Acrobat Pro？每月超过1500卢比。 Zoom Pro（桌面版）？每月1450卢比。 2004年的阿米塔布·巴赫昌DVD仍然要400卢比。 ChatGPT Plus？每月2000卢比。这对我来说相当于8小时的教学时间。那么，印度农村或小城镇的教育工作者该如何生存？ --- 所以，是的，我盗用了软件： Icecream PDF Editor Pro——用了5年，为了在COVID期间教学。 Zoom——免费版用了4年。 Adobe？根本无法接触。直到最近，我才意识到Android上的Zoom Pro每月只需439卢比——几乎具备所有桌面功能。我立刻支付了费用。因为我能。 --- 你想减少盗版吗？试着以这样的价格定价软件： Canva，因为价格合理在印度迅速崛起。 Swayam，IIT教授为数以万计的学生提供免费课程。 Kinemaster和Notion，悄悄提供折扣的Android Pro版本。微软？仍然对小城镇的个人用户收取企业级费用。 ChatGPT？在旧金山每月2000卢比算正常，但在印度却显得沉重。 --- 当工具无法负担时，人们并不会变得邪恶，而是变得机智。定价你的软件时，想想你是在建立用户，而不仅仅是收入。如果T-Series在1995年就找到了办法，那么你在2025年有什么借口呢？

查看原文

I grew up in India during the '90s. One man changed how we consumed music: Gulshan Kumar of T-Series. While others sold Hindi film cassettes for ₹60–70, he sold them for ₹25. It killed piracy, built a fan base, and made his company a giant.Why? Affordability beats enforcement.Fast forward to 2024. I’m a tutor in Kerala with 28 years of experience. I teach income tax and accountancy. I earn ₹250/hour (~$3). Let's talk numbers:Adobe Acrobat Pro? Over ₹1,500/month.Zoom Pro (desktop)? ₹1,450/month.A 2004 Amitabh Bachchan DVD still costs ₹400.ChatGPT Plus? ₹2,000/month. That’s 8 hours of teaching for me.How are educators in rural India or small towns supposed to survive?---So yes, I pirated software:Icecream PDF Editor Pro — for 5 years, to teach during COVID.Zoom — free version for 4 years.Adobe? Couldn’t touch it.Only recently, I realized Zoom Pro on Android is ₹439/month — with nearly all desktop features. I immediately paid. Because I could.---You want to reduce piracy? Try pricing software like:Canva, which exploded in India because it's affordable.Swayam, where IIT professors give free courses to lakhs of students.Kinemaster and Notion, which quietly offer discounted Android Pro versions.Microsoft? Still charging enterprise rates for solo users in small towns. ChatGPT? ₹2,000/month is normal in SF. It's heavy in India.---When tools are unaffordable, people don’t turn evil. They turn resourceful.Price your software like you're trying to build users, not just revenue. If T-Series figured it out in 1995, what’s your excuse in 2025?

T-Series、Swayam 和 Android Zoom Pro 教会了我停止盗版软件。