创始人:不要放弃
当我最初在 Hacker News 上发布我的创业项目时,我的一条帖子在山地时间凌晨1点左右登上了首页,并在上面停留了1到2个小时,之后因为评论区的争吵而被标记为不当内容。<p>评论区让我感到非常沮丧。我的注册转化率也很糟糕——“免费”页面有超过15,000次浏览,却只有8个注册。从 Hacker News 的转化率到现在仍然是0.2%。真是糟糕。在这个时候,我几乎想要放弃。<p>今天早上,我对我的 nginx 日志运行了一个简单的分析脚本。结果显示了来自四个来源的注册转化:1) Hacker News 2) Reddit 3) Google 4) itch.io。<p>Reddit 的表现很糟,好的时候也只有2%。Google 的表现一般,大约在4.5%左右。这些都是传统的广告活动,针对特定的子版块和关键词(我试图避免吸引那些对相关话题感兴趣但实际上不会付费的用户)。<p>然而,itch.io 的表现让我相信我正在朝着正确的方向前进。转化率接近20%,并且收到了很多积极的反馈。<p>总结:不要让 Hacker News 或 Reddit 对一切的消极态度阻止你去创造自己热爱的东西。其他人也可能会喜欢它。
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When I initially launched my startup on HN, one of my posts made it to the front page at around 1am Mountain Time and stayed there for 1-2 hours before it got flagged because the comment section was a flame war.<p>The comment section was extremely discouraging to me. My signup conversion rate was abysmal, too --- more than 15,000 views for "free" and only 8 sign ups. My conversion rate from HN today is still 0.2%. Terrible. I almost gave up at this point.<p>This morning, I ran my simple analytics script against my nginx logs. It shows signup conversions from four sources: 1) HN 2) Reddit 3) Google 4) itch.io.<p>Reddit is garbage at 2% on a good day. Google is meh, at ~4.5%. These are traditional ad campaigns with hyperspecific subreddit and keyword targeting (I'm trying to avoid drawing users for related topics who won't actually want to pay).<p>Itch.io, however, is what convinces me I'm on to something. Conversion rate close to 20% with so much positive feedback.<p>TL;DR: Don't let HN's or Reddit's negativity about everything dissuade you from building something you love. Other people might love it too.