问HN:在当前人工智能的状态下,如何进行B2B销售?

2作者: salesdo7 个月前原帖
在销售和高管圈子中,出现了严重的人工智能疲劳。虽然每个人都在使用ChatGPT或Claude自行开发,但我确信完全依靠内部开发并不是解决方案。 我过去的电子邮件回复率在3%到5%之间,而现在几个月来几乎没有回复。同样,LinkedIn的回复率曾经是10%的肯定回复和5%的积极反馈,而现在几乎没有反应。 我想人工智能对人们的认知产生了负面影响,尤其是在市场营销、销售和市场进入(GTM)领域。 如果你在销售“基于人工智能”或“人工智能驱动”的软件,你是否能够展示其价值,并明确指出这并不是一个简单的ChatGPT包装? 在当前的人工智能环境下,你如何在B2B软件中激发兴趣?
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There is a massive AI fatigue going on in the Sales, CxO circles. While everyone is building by themselves using ChatGPT or Claude, I am pretty sure building everything in-house is not an answer.<p>I used to get 3% to 5% replies to emails. Now, its zero for months. Similarly, LinkedIn used to have 10% reply yes and 5% positive rate. Now, it&#x27;s crickets.<p>I guess AI is having negative impact on people&#x27;s perception - especially in Marketing, Sales, GTM circles.<p>If you are selling &quot;AI-powered&quot; or &quot;AI based&quot; software, do you do it that demonstrates value and clearly points out that it&#x27;s not a chatGPT wrapper.<p>How do you generate interest in your B2B software in current state of AI?