问HN：产品人员的Substack？
大家好，
我是 Roundups.ai 的联合创始人。
我想了解一下大家对“产品的 Substack”这个想法的看法。我们最初推出这个平台是为了帮助博主在人工智能时代保持相关性，提供高价值的内容和简单的变现方式，但随着谷歌对搜索引擎优化（SEO）的打击，除非你已经拥有一个现成的博客和受众，否则从 Roundups 中获取价值将面临很大的挑战。
——现在它能做什么？未来可以做什么？——
我们的人工智能分析产品并生成影响购买决策的指南。当观众获得洞察并进行购买时，创作者可以获得收入。
因此，我们的想法是，如果创作者们正在拥抱像 Substack 和 Behiiv 这样的平台，能够拥有自己的订阅者，并将 SEO 从增长和参与的依赖中剔除，那么就存在为产品人打造一个 Substack 的市场机会。
——为什么？——
像 Mailchimp 和 Kit 这样的平台主要用于营销漏斗，而 Substack 和 Beehiiv 则专注于变现“散文”（希望通过写作获利的人）。Roundups 将专注于产品洞察和精心策划的推荐。虽然你现在可以将 Roundup 内容复制粘贴到这些平台进行分发，但这些平台没有内容 API。Roundups 可以直接促进电子邮件分发。
它可能没有其他电子邮件平台的所有花哨功能，但这并不重要。它将服务于“品味引领者”，而不是作家。以下是一些示例用例场景：
1. B2B 软件影响者 -> “你现在需要的三款 CRM 工具！” -> 向电子邮件列表广播。
2. Instagram 上的美食影响者 -> “我最喜欢的 5 款 2025 年夏季 BBQ 工具” -> 向电子邮件列表广播。
3. YouTuber 玩具评测者 -> “圣诞节最好的 5 款毛绒玩具” -> 向电子邮件列表广播。
显然，凭借我们现有的产品和市场整合，促进品牌的“赞助 Roundups”将变得简单，为创作者打开除了我们已经拥有的联盟整合之外的额外变现机会。
期待听到社区对这个方向的看法。提前感谢！
查看原文
Hey everyone,<p>I'm a co-founder of Roundups.ai<p>Just wanted to gauge the temperature for a "Substack for Products." We initially launched as a content play for bloggers trying to stay relevant in the age of AI with high value content and easy monetization, but with Google killing SEO, unless you have an existing blog and audience, you would have a mountain to climb to realize value from Roundups.<p>-- What does it do now? What could it do? ---<p>AI analyzes products and generates guides that influence buying decisions. Creators generate revenue when an audience gains insight and makes purchases.<p>So, our thinking is that if creators are embracing platforms like Substack and Behiiv where they can own their subscribers and remove SEO as a dependency for growth and engagement, there is market opportunity for a Substack for Product People.<p>---Why?---<p>Platforms like Mailchimp and Kit are for marketing funnels, and Substack and Beehiiv are for monetizing "prose" (people who want to monetize writing). Roundups would just hyper focus on product insights and curated recommendations. While you can copy and paste a Roundup into those platforms for distribution right now, those platforms have no content API's. Roundups could facilitate email distribution directly.<p>It wouldn't have all of the bells and whistles that those other email platforms have, but it doesn't need to. It would serve "Tastemakers" rather than writers. Here are some example use-case scenarios:<p>1. B2B software influencer -> "Three CRM tools you need right now!" -> broadcast to an email list.
2. Food influencer on instagram -> "My Top 5 Fav BBQ tools for summer 2025" -> broadcast to an email list
3 YouTuber toy reviewer -> "The 5 best plush toys for Christmas" -> broadcast to an email list<p>Obviously, with our existing product and marketplace integrations, it would be easy to facilitate "Sponsored Roundups" from brands, opening up additional monetization for creators beyond affiliate integrations we already have.<p>Curious to hear thoughts from the community on direction. Thx in advance.