我的SaaS从每月6,523美元跃升至12,648美元,以下是我的方法。

1作者: nevodavid102 个月前原帖
这是我关于Postiz在一个月内实现收入翻倍的故事。请随时问我任何问题。 我看到了一个机会 Postiz传统上是一个开源的社交媒体排程工具。八月份,我开始看到一些有趣的事情:关于人们如何使用n8n自动化社交媒体的新YouTube视频。起初,我觉得这很酷,后来我发现了一个模式。许多人在“Skool”上开设了关于如何使用n8n的群组。成千上万的模板,其中包括如何创建病毒式的AI帖子。 我喜欢这个的几个原因: - 努力少,人们下载模板后就可以直接使用(流失率低)。 - 结果导向而非工具导向——人们购买的是他们想要的结果,而不是一个需要摸索使用的工具,或许能给他们带来结果。 - 这是一个快速增长且是今年最大的趋势之一。 - 我可以轻松地针对他们。 - 技术人员更倾向于使用我的开源工具来自动化社交媒体,而不是闭源的工具。 实施 所以我做的第一件事就是创建一个官方的n8n节点。老实说,这非常简单;我只是告诉Cursor:“你看到我的公共API了吗?”只需将其制作成n8n节点——一个小时的工作(当然,我是以他们的起始模板为基础进行克隆的)。我将其提交给n8n,花了一段时间。 与此同时,我在Upwork上发布了一个新工作:“去Skool上的n8n群组,找到创始人及其电子邮件。”一些聪明的人可以自动化这个过程,也许使用ChatGPT Atlas,但这太便宜了,我并不太在意。 我想要主动联系他们,所以我首先购买了一个新域名,并对我的电子邮件进行了预热(你可以使用像Lemwarm这样的软件)。这很重要,以防你被标记为垃圾邮件,这样就不会是你的主要域名。 然后你可以使用像Lemlist这样的软件进行自动化。(这些是最贵的软件,你可以找到更便宜的。) 现在,最重要的是,你该写些什么? 写什么 每次我收到冷邮件时,我通常会将其标记为垃圾邮件。这很烦人——是的,是的,给我推销你的服务。人们希望快速获得价值,如果你在推销自己的东西,你就会被标记为垃圾邮件,声誉也会受损。 我没有收到任何负面回复,这一切都围绕着Alex Hormozi的观点——“这对我有什么好处?”这个提议必须好到让你觉得不接受就是傻瓜。 亮点: - 标题使用小写字母以吸引注意。 - 我能回报你什么(这使得提议如此吸引人)。 我开始看到大量的新模板。 所以我进一步扩展,并抓取了: - 竞争对手的YouTube视频 - 竞争对手在n8n上的模板 然后发生了一件疯狂的事情。 收入 我被“TRW”——Andrew Tate的群组推荐。虽然我对这个人并不太感兴趣,周围有很多传闻,但他显然没有参与,这只是他群组中的一个管理员。 所以这个管理员创建了一个使用Postiz的模板,并且还使用了Postiz的联盟链接(太棒了!)。从那时起,我将注意力转向了自动化(创建了MCPs,增加了更多的AI自动化功能,等等)。 总结 我没有改变我的产品,而是改变了焦点和受众。 这: - 带来了更多的人。 - 降低了我的流失率——因为自动化是自动的,所以你不需要一直去操作。 - 让我置身于社交媒体排程工具的蓝海,因为它们都在做同样的事情。
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This is my story of Postiz doubling its revenue in one month. Feel free to ask me anything.<p>I saw an opening Postiz is traditionally an open-source social media scheduling tool. In August, I started seeing something interesting: new YouTube videos about how people are automating their social media with n8n.<p>First, I thought it was cool, then I saw a pattern. Many people opened &quot;Skool&quot; groups on how to use n8n. Thousands of templates, but among them, how to create viral AI posts.<p>I liked it for a few reasons:<p>Low effort, people download the template and use it to post (low churn)<p>Outcome instead of a tool - people buy the result they want, not a tool that they will need to figure out how to use, and maybe will get them results.<p>It&#x27;s a super-growing and one of the biggest trends of this year.<p>I could target them easily<p>Technical people would be drawn more to automate social media with my tool as it&#x27;s open-source rather than a closed-source one.<p>Implementation So the first thing I did was to create an official n8n node. Honestly, it was super easy; I just told Cursor, &quot;Do you see my public API?&quot; Just make an n8n node out of it - an hour of work (of course, I cloned their starter template as a base)<p>I submitted it to n8n, and it took a while.<p>Meanwhile, I opened a new job on Upwork: &quot;go to n8n groups on Skool, find the founder, and their email.&quot;<p>Some smart people can automate the process, maybe with ChatGPT Atlas, but it&#x27;s so cheap that I didn&#x27;t care much.<p>I wanted to cold outreach all of them, so first I bought a new domain and warmed up my email (You can use software like Lemwarm). It&#x27;s important, in case you are marked as spam, it won&#x27;t be your primary domain.<p>Then you can automate with software like Lemlist.<p>(Those are the most expensive software; you can find cheaper.)<p>Now, the most important thing is, what do you write?<p>What to write Every time I get a cold outreach email, I usually mark it as spam. It&#x27;s annoying - yes, yes, offer me your service.<p>People want to get value fast, and if you sell your stuff, you will be marked as spam and get a bad rep.<p>I got zero bad replies, and it&#x27;s all around Alex Hormozi - &quot;What&#x27;s in it for me?&quot;<p>The offer must be so good that you should be a sucker not to take it.<p>https:&#x2F;&#x2F;share.cleanshot.com&#x2F;5sRfTByD<p>Highlights:<p>Lower case letters in the title to grab attention<p>When I can give you in return (that&#x27;s what makes it so attractive)<p>I started to see tons of new templates. So I scaled it more and scraped also:<p>- Competitors&#x27; YouTube videos - Competitors&#x27; templates on n8n<p>And then something crazy happened.<p>Revenue I was featured on &quot;TRW&quot; - Andrew Tate group. Not a big fan of the guy with all the rumors around him, but he was obviously not involved; it was just a mod in his group.<p>So the mod created the template with Postiz and also used Postiz&#x27;s affiliate link (great!)<p>Since then, I shifted my attention to automation (Created MCPs, more AI features for automation, and so on)<p>Bottom line I did not change my product, I changed the focus and the audience.<p>That:<p>Brought me more people<p>- Decreased my churn - because automation is automated, so you don&#x27;t need to touch it all the time.<p>- Put myself in the blue ocean of social media schedulers as they all do the same.