我开发了一个工具,以避免在LinkedIn上浪费时间发送外联消息。

1作者: mdanjumkamali大约 2 个月前原帖
我在LinkedIn上进行冷联系已经两年了。并不是大规模的联系——每天大约发送10到15条消息给潜在客户。 问题从来不是找到可以联系的人。LinkedIn的搜索功能很好用,Sales Navigator也存在,推荐也会发生。 问题在于打开他们的个人资料后……盯着看。 “好吧,他们是某家B轮公司的工程副总裁。他们上周发过关于技术债务的帖子。我该如何让自己在他们的收件箱中不显得和其他人一样?” 删除。重写。检查是否太长。太短。太商业化。内容不够具体。 四十七分钟后,我写了四条消息。 真正的问题 大多数外联工具解决的是错误的问题。它们提供: 带合并标签的模板({{firstName}}在{{company}}工作) 违反LinkedIn服务条款的自动发送功能 批量序列自动化 但这并不是我卡住的地方。我知道该联系谁。我只是无法快速想出该说什么。 ChatGPT的帮助也不大。除非我花10分钟时间精心编写完美的提示,包括他们的个人简介、我的产品细节和语气指南,否则它给我的都是一些泛泛而谈的内容。到那时,我不如自己写。 我所构建的 我制作了一个Chrome扩展,它: 1. 只需设置一次——添加你的产品描述并为不同的声音(技术性、咨询性、随意等)创建“角色”。 2. 当你打开LinkedIn个人资料时,点击扩展。 3. 它读取他们的个人资料,将信号与您的产品匹配,应用您的角色,并在大约5秒内生成一条消息。 4. 你审阅,如果需要编辑,然后手动复制粘贴到LinkedIn中。 没有自动化。没有自动发送。没有违反LinkedIn的行为。只是更快的消息撰写。 技术方法 该扩展抓取可见的个人资料数据(没有API,因为LinkedIn多年前关闭了这一功能)。将其发送到后端,后端: 提取关键信号(角色、公司阶段、最近活动) 将这些信号与您的产品背景匹配 应用特定角色的提示工程 返回一条消息,遵循严格的规则(没有流行词,没有“希望你一切安好”,保持在150字以内) 角色系统是有趣的部分。您可以在不同的声音之间切换,而不是一个通用的提示。“前顾问”角色的语气与“技术联合创始人”角色的语气不同——句子结构和参考点都不同。 我学到的 最大的惊喜是:人们并不想要更多的自动化。他们希望保持控制,但又想消除空白页面的问题。 每当我在早期用户访谈中提到“自动发送”,人们就会变得紧张。但“为我写,我会审阅并发送”则引起了立即的兴趣。 第二个惊喜是:质量标准比我预期的要高。一条消息如果有80%的好,但有一句奇怪的内容?人们会重写整条消息。它需要达到95%的好,否则就没用。 当前状态 现在处于私人测试阶段。大约有40人正在使用。平均消息生成时间为6秒。大多数人在发送前会编辑大约20%的消息。 我不确定这是否是一个真正的商业模式,但它解决了我的问题。也许它也能解决你的问题。 很高兴回答有关技术实现或我所观察到的用户行为模式的问题。 它叫做Prospectee。如果你感兴趣,可以在prospectee.io查看。
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I&#x27;ve been doing cold outreach on LinkedIn for two years. Not at scale — maybe 10-15 messages a day to potential customers.<p>The problem was never finding people to message. LinkedIn search works fine. Sales Navigator exists. Referrals happen.<p>The problem was opening their profile and... staring.<p>&quot;Okay, they&#x27;re a VP of Engineering at a Series B company. They posted about technical debt last week. How do I not sound like every other person in their inbox?&quot;<p>Delete. Rewrite. Check if it&#x27;s too long. Too short. Too salesy. Not specific enough.<p>Forty-seven minutes later, I&#x27;d written four messages.<p>The real issue<p>Most outreach tools solve the wrong problem. They give you:<p>Templates with merge tags ({{firstName}} works at {{company}}) Auto-send features that violate LinkedIn&#x27;s ToS Bulk sequence automation<p>But that&#x27;s not where I was stuck. I knew WHO to message. I just couldn&#x27;t figure out WHAT to say without it taking forever.<p>ChatGPT didn&#x27;t help much either. It would give me generic garbage unless I spent 10 minutes crafting the perfect prompt with their bio, my product details, and tone guidelines. At that point, I might as well write it myself.<p>What I built I made a Chrome extension that:<p>1. You set up once — add your product description and create &quot;personas&quot; for different voices (technical, consultative, casual, whatever) 2. When you open a LinkedIn profile, click the extension 3. It reads their profile, matches signals to your product, applies your persona, and generates a message in ~5 seconds 4. You review it, edit if needed, copy and paste it into LinkedIn manually<p>No automation. No auto-send. No LinkedIn violations. Just faster message writing.<p>Technical approach The extension scrapes visible profile data (no API, since LinkedIn shut that down years ago). Sends it to a backend that:<p>Extracts key signals (role, company stage, recent activity) Matches those against your product context Applies persona-specific prompt engineering Returns a message with strict rules (no buzzwords, no &quot;I hope this finds you well&quot;, keep it under 150 words)<p>The persona system was the interesting part. Instead of one generic prompt, you can switch between voices. A &quot;former consultant&quot; persona sounds different than a &quot;technical cofounder&quot; persona — different sentence structure, different reference points.<p>What I learned<p>The biggest surprise: people don&#x27;t want more automation. They want to stay in control but eliminate the blank-page problem.<p>Every time I mentioned &quot;auto-send&quot; in early user interviews, people got nervous. But &quot;write it for me, I&#x27;ll review and send&quot; got immediate interest.<p>Second surprise: the quality bar is higher than I expected. A message that&#x27;s 80% good but has one weird line? People rewrite the whole thing. It needs to be 95% good or it&#x27;s useless.<p>Current state<p>In private beta now. About 40 people using it. Average message generation time is 6 seconds. Most people edit about 20% of messages before sending.<p>Not sure if this is a real business yet, but it solved my problem. Maybe it&#x27;ll solve yours too.<p>Happy to answer questions about the technical implementation or user behavior patterns I&#x27;ve seen.<p>It&#x27;s called Prospectee. You can check it out at prospectee.io if you&#x27;re curious.