为什么这个“替换你的技术栈”的产品可能会失败
我正在构建一个工具,旨在替代常见的单人创始人工具组合:<p>客户关系管理(CRM)、电子邮件及跟进、预约、着陆页、社交媒体排程、轻量级自动化。<p>其中一些工具已经存在,我每天都在使用(CRM + 社交媒体 + 简单的冷邮件)。这并不是一个纯粹的概念。<p>我认为这个项目可能失败的原因有:<p>说“替代你的工具组合”会立即杀死信任感;<p>对于大多数人来说,切换成本超过了挫败感;<p>用户会根据最弱的替代品来评判整个产品;<p>尤其是电子邮件,想让人们转移使用非常困难;<p>受众广泛,期望差异很大;<p>现有产品定义了基准,而不是用户的投诉;<p>我发布这个内容是为了尽早消灭不好的想法。<p>你认为这些问题中哪个是致命的?我低估了什么?
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i’m building a tool that tries to replace a common solo-founder stack:<p>crm, email + follow-ups, booking, landing pages, social scheduling, light automation.<p>some of it already exists and i use it daily (crm + social + simple cold email). this isn’t a pure concept.<p>reasons i think this probably fails:<p>saying “replace your stack” instantly kills trust<p>switching costs beat frustration for most people<p>users judge the whole product by the weakest replacement<p>email is especially hard to get people to move<p>the audience is broad and expectations vary a lot<p>incumbents define the baseline, not user complaints<p>i’m posting this to kill bad ideas early.<p>which of these do you think is fatal?
what am i underestimating?